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Benefits of Instagram for business
First things first: Know that instagram might not be the right social media platform for every business.However, if the following points speak to your brand’s values, it might be right for your brand to use instagram for marketing purposes.
Connect with a younger demographic
If your business wants to connect with people under the age of 45, instagram is the right place to be. That’s because 82% of all instagram users are 44 years old or younger.And chances are, you might have some trouble reaching this audience over other platforms. More than one third of instagram users can’t be found on other platforms.